Keeping close contact with loyal patrons is like keeping in touch with a friend. Email Marketing can do this.


Email List Builder and Mailer


E
mail has been in existence for years and businesses have valued this type of correspondence for many reasons.  A great benefit of having the Internet is communicating via email.

Unfortunately most businesses don't use email for marketing purposes, even though sending five-hundred emails can be as simple as sending one.

There is a catch.

It is called, "The List."  Where does the email list come from?  The list comes from the accumulation of email addresses.

Gathering emails is simple, not complex.  Here are the basic ways of gathering email addresses.

  • A Subscription Form on your website.
  • Your Subscription Form on other websites.
  • Pen and paper

A subscription form invites site visitors to provide their email address to you in return for periodic information that is relevant to your business.

Whether you send emails regarding last minute offers, sales, discounts, freebies, recommendations, or newsworthy content,  the email recipient is requesting the information.

You can request to have your subscription form placed on other websites, such as the Arizona Free Classifieds or your local online Newspaper.

Pen and paper offers a wide variety of possibilities. Inked email addresses are more labor intensive than an online subscription form because addresses have to be manually keyed in.  Still, there is minimal start-up time involved.

Saving the cost of postage as well as having your email delivered e-mmediately is great for on-the-fly marketing.

It's not necessary to have a website to use email marketing. Many businesses that use direct mail, inserts, and newspaper marketing don't have websites.

If you would like to learn more about how you can add email marketing to your business, submit the form below.

 

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